Categories
Practice

Passive or Active

Passive or Active | Business intelligence, data warehousing and analytics editorial from DMReview

The controversial article “IT Doesn’t Matter” by Nicholas Carr in the May 2003 Harvard Business Review, created havoc among the business and IT communities. In that article, he argued that IT is just like any other commodity and expressed his doubts about the competitive advantage that IT investments bring into an organization. The IT community has come out strongly against Mr. Carr’s suggestions by pointing out that it is not the technology but the efficiency that IT brings to the business processes that gives that competitive edge to the business.